About Us Our parent company, PrimeLinx, was formed in the late fall of 1998 by two brothers David and Stan Langford and continues under the present ownership.  The genesis of CarTags stretches back to the early sixties when David, the proud owner of a bright red 1959 Pontiac convertible realized that he could re-arrange the letters that spelled PONTIAC on the rear of his car to spell TOPCAT ...if he picked up a few extra letters at his local GM dealer.

Thirty years later, younger brother Stan was looking for a way to promote his new media company and thought the company's website address on the back of a flashy sports car might be the ticket.  After an exhaustive search it was clear automotive quality letters were not available. Everyone he contacted agreed they should be... and now they are.

Since their introduction in late 1996 over 80,000 nameplates have been sold.

Both Topcat the car and Topcat the cartoon series are long gone ...but the concept of custom lettering lives on.